Love :: essays research papers fc

Love is the response to the heart. Without affection there would just be loathe on the planet. We as individuals need to figure out how to regard ourself as well as other people. That as well as figure out how to cherish each other as God adores us. My heart hurts each and ordinarily to be with the one I love. In any case, there is a divider that squares us. This dividers prevents us from being Lovers. I keep on adoring at any rate since that is the thing that I have in my heart. I will not resemble the sibling close to me, detesting and passing on with a chilly heart. At the point when I pass on I you to know I kicked the bucket adoring another with great affection. I love to adore there is nothing more prominent than giving affection and getting it back. I will consistently cherish on the grounds that this the proper activity. Why loathe in light of the fact that it takes to a lot to do. Love openly and love will be offered back to thee. Detest significantly and you will carry on w ith a derisive life. I am getting fustrated with this program cause it is truly starting to drive me insane, however i'm despite everything grinning and adoring this world. Favorable prostatic hyperplasia (BPH) is a condition that influences the prostate organ in men. The prostate is an organ found between the bladder (where pee is put away) and the urethra (the cylinder pee goes through). As men age, the prostate organ gradually becomes greater (or expands). As the prostate gets greater, it might push on the urethra and cause the progression of pee to be increasingly slow commanding. The word "benign" implies the amplification isn't brought about by disease or contamination. The word "hyperplasia" implies augmented. What are the side effects of BPH? Most manifestations of BPH start bit by bit. One side effect is the need to get up more regularly around evening time to pee. Another side effect is the need to purge the bladder regularly during the day. Different side effects remember trouble for beginning the pee stream or spilling after pee closes. The size and quality of the pee stream may diminish. These side effects can be brought about by different things other than BPH. They might be indications of progressively genuine ailments, for example, a bladder contamination or bladder malignancy. Tell your primary care physician on the off chance that you have any of these side effects, so the person in question can choose which tests to use to locate the conceivable reason. In what manner will my primary care physician know whether I have BPH?

Achieving Dreams :: essays research papers

â€Å"If you can envision it, you can accomplish it. On the off chance that you can dream it, you can become it†. As the truism passes by William A. Ward. I am certain that you have comprehended the point, the subject is, DREAMS. Dreams are only the considerations and thoughts of ones psyche. They anticipate the character of the individual. On the off chance that ones contemplations are acceptable they he/she will see great dreams and if someone’s considerations are terrible they he/she will se awful dreams. From the above line plainly dreams are positive or negative, aims of individuals. We all fantasy, a few times around evening time. It is accepted by some that we snooze request that we may dream. Dreams can materialize on the off chance that someone makes them valid, as the expression goes, â€Å"A dream is only a fantasy, except if you make it come true†. Dreams give us the real image of our contemplations. Dreams may educate us regarding any physical occasion which occurred with us or which will occur with us. The fantasy is attempting to advise the visionary about his condition in any social status. Fundamentally, we can dream about anything sensible or nonsensical, fictious or non-fictious and sensible or irrational. Dreams can regularly give a few people smart thoughts, which they couldn't envision. It is said that Robert Louis Stevenson got his thought for Dr. Jekyll and Mr. Hyde from a fantasy. In any case, a few people feel that they can't have any significant bearing these thoughts throughout their life so there is a notable saying about them which says that: â€Å"IF YOU CAN DREAM IT, YOU CAN DO IT†. Intend to state that whatever one watches in dream he/she should attempt to execute it in his/her own life and if that thought is acceptable one that one ought to likewise pass it to other people and furthermore request that they actualize it on their lives also. In somebody’s darkest or exhausting hour, dream can give someone expectation, mental fortitude and assurance to some inventive work which someone has not done previously. Every single effective individuals are huge visionaries. They envision what their future could be perfect or terrible. By and large, everyone in this world dreams, however everyone has not forcefulness to turn out to be on the thoughts that they got in their fantasy. Accomplishing Dreams :: expositions explore papers â€Å"If you can envision it, you can accomplish it. On the off chance that you can dream it, you can become it†. As the colloquialism passes by William A. Ward. I am certain that you have comprehended the subject, the point is, DREAMS. Dreams are only the contemplations and thoughts of ones brain. They anticipate the character of the individual. In the event that ones musings are acceptable they he/she will see great dreams and if someone’s contemplations are awful they he/she will se awful dreams. From the above line plainly dreams are positive or negative, aims of individuals. We all fantasy, a few times around evening time. It is accepted by some that we stay in bed request that we may dream. Dreams can work out as expected on the off chance that someone makes them valid, as the expression goes, â€Å"A dream is only a fantasy, except if you make it come true†. Dreams give us the genuine image of our contemplations. Dreams may enlighten us regarding any physical occasion which occurred with us or which will occur with us. The fantasy is attempting to educate the visionary about his condition in any social status. Essentially, we can dream about anything intelligent or counter-intuitive, fictious or non-fictious and sensible or outlandish. Dreams can regularly give a few people smart thoughts, which they couldn't envision. It is said that Robert Louis Stevenson got his thought for Dr. Jekyll and Mr. Hyde from a fantasy. Yet, a few people feel that they can't have any significant bearing these thoughts throughout their life so there is a notable saying about them which says that: â€Å"IF YOU CAN DREAM IT, YOU CAN DO IT†. Intend to state that whatever one watches in dream he/she should attempt to execute it in his/her own life and if that thought is acceptable one that one ought to likewise pass it to other people and furthermore request that they actualize it on their lives also. In somebody’s darkest or exhausting hour, dream can give someone expectation, mental fortitude and assurance to some imaginative work which someone has not done previously. Every single fruitful individuals are huge visionaries. They envision what their future could be perfect or awful. By and large, everyone in this world dreams, however everyone has not forcefulness to turn out to be on the thoughts that they got in their fantasy.

5 Important Tips That Will Help You Protect Your Heart

5 Important Tips That Will Help You Protect Your Heart More in Addiction Nicotine Use Smoking-Related Diseases After You Quit How to Quit Smoking Nicotine Withdrawal The Inside of Cigarettes Alcohol Use Addictive Behaviors Drug Use Coping and Recovery Heart disease is the leading cause of death in the U.S. today, and the leading cause of death for smokers as well. Cigarette smoking is directly linked to 30 percent of all heart disease deaths in the United States each year. Bottom line: Smoking is hard on the heart. Preventing Heart Disease 1) Quit Smoking Because cigarette smoking is so prevalent and destructive, it has been identified by the U.S. Surgeon General as the single most preventable cause of disease and premature death in the nation. Smoking increases the risk of cardiovascular disease (CVD}, peripheral vascular disease (PVD), and coronary heart disease (CHD). And, for people with a history of CHD, cigarette smoking is also a risk factor for sudden cardiac death. 2) Watch Your Waistline The risks to heart health that are associated with obesity include heart attacks, heart failure, CVD, and CHD, along with a whole host of other negative health effects. Choose a balanced diet that is low in saturated fat and high in lean protein, fruits, and vegetables, healthy oils and whole, unprocessed grains. Be good to your heart by maintaining the proper weight for your age and body type. 3) Keep Moving As little as a half-hour of exercise daily can protect your heart. Aerobic activities such as walking, running and swimming work the heart and help keep it robust. We all have busy schedules and hectic lifestyles, and fitting in a daily workout can be an overwhelming thought. However, its important to remember that exercise doesnt have to be done all at once to be beneficial. Take a couple of short walks a day and use the stairs whenever possible. We can all fit in 10 minutes here and 15 minutes there to move our bodies if we make it a priority. Embrace the challenge and think of exercise as a gift, not a chore. And in a very real way, thats just what it is, a gift...for your heart. 4) Watch Your Cholesterol The toxins in tobacco smoke lower a persons high-density lipoprotein cholesterol (HDL or good cholesterol) while raising levels of low-density lipoprotein cholesterol (LDL or bad cholesterol). A high level of LDL in the blood is a significant risk factor for atherosclerosis, also known as hardening of the arteries. Other factors that influence cholesterol are genetics and eating a diet rich in saturated fats and trans fats. If it’s been a year or more since your last cholesterol check, call your doctor and schedule an appointment. If your cholesterol is high, there are steps you can take to control it. 5) Maintain Normal Blood Pressure While at the doctor’s office getting your cholesterol checked, have your blood pressure checked also. Maintaining a healthy blood pressure reduces the risk of heart attack, stroke and heart failure. High blood pressure is considered to be anything over 140 for systolic blood pressure and 90 for diastolic blood pressure. If yours is high, take it seriously and follow your doctor’s recommendations. Quitting Smoking Can Greatly Reduce Heart Disease the Most When you quit smoking, other risk factors for heart disease will be diminished as well. Smokers usually exercise less, especially as they get older and lung function becomes impaired. That inactivity in turn often leads to weight gain. Cigarette smoke also increases bad cholesterol, and while smoking wont cause high blood pressure, if a smoker has hypertension, smoking can increase the risk of malignant hypertension, a dangerous form of high blood pressure. If you’re still smoking, I urge you to make the commitment to quit now. Every cigarette smoked causes additional stress and damage to your body. And it won’t get any easier to stop the longer you wait. I spent years fervently wishing I could find the right combination of motivation and guts to leave smoking behind for good. One important lesson I learned was this: For a nicotine addict, there is no “ideal” time to quit. Don’t believe the fallacy that you’ll stop smoking “when you’re ready.” You could die waiting for that day to come. The truth is, addiction creates a fear of quitting that is hard to overcome, regardless of when we decide to stop smoking. But overcome it you can, as long as you take that all-important first step and put the cigarettes down. From there, youll find that with support, education, and the patience to work your quit program one simple day at a time, you can defeat that fear and conquer nicotine addiction...once and for all. The Health Benefits Having One Smoke-Free Year

10 Facts About Teen Dating Violence and Abuse

Unhealthy dating patterns often start early and lead to a lifetime of violence, according to Choose Respect, a national initiative to help youth ages 11 to 14 avoid abusive relationships. Students, parents, and teachers should be aware of how common teen dating violence is in the United States. The Centers for Disease Control and Prevention report that one in 11 adolescents is a victim of physical dating violence. That figure is likely even higher, considering that young people and adults alike in abusive relationships often feel too ashamed to admit involvement with a violent partner. Moreover, some youth are simply unaware of what constitutes abuse. Recognizing the signs can help teens and tweens walk away from partners who physically or emotionally mistreat them. 10 Facts About Teen Dating Violence The facts and figures the Choose Respect initiative have compiled about teen dating violence can help youth understand dangerous patterns in relationships. If they have already experienced abuse, they can learn that theyre far from alone and that finding a partner who respects them is possible. Each year approximately one in four adolescents report verbal, physical, emotional, or sexual abuse.Approximately one in five adolescents report being a victim of emotional abuse.Approximately one in five high school girls has been physically or sexually abused by a dating partner.Dating violence among their peers is reported by 54% of high school students.One in three teens reports knowing a friend or peer who has been physically hurt by his or her partner through violent actions which included hitting, punching, kicking, slapping, or choking.Eighty percent of teens believe verbal abuse is a serious issue for their age group.Nearly 80% of girls who have been victims of physical abuse in their dating relationships continue to date the abuser.Nearly 20% of teen girls who have been in a relationship said that their boyfriend had threatened violence or self-harm in the event of a break-up.Nearly 70% of young women who have been raped knew their rapist; the perpetrator was or had been a boyfriend, friend, or casual acquaintance.The majority of teen dating abuse occurs in the home of one of the partners. Fighting Teen Dating Violence While teen dating violence is a common occurrence, it is hardly inevitable. Vigilant teachers, counselors, parents, and friends of victims can spot the signs and help the abused youth get help. Since abuse typically occurs in the homes of youths, parents should keep a watchful eye on their childrens interactions with dating partners. They may also decide to forbid children from having significant others over when no adult is home to supervise. If dating violence occurs despite a parents best efforts, the abuse victim should be directed to therapy and possibly law enforcement to file a report against the perpetrator. The parent-child relationship plays an important role in setting up youth for successful dating partnerships. Children who have experienced emotional, physical, or sexual abuse from parents, caregivers, or others may develop trauma that makes them more likely to attract dangerous partners when they begin dating. Treating children in a loving and respectful manner and meeting their emotional needs from birth may reduce the odds that they will have an abusive relationship later.

Psychoanalytic Theory And Freud s Theory Of Becoming A...

Keisha! I missed you so much! I have not seen you since this past October! I know, it has been a crazy busy past few months with balancing work and school! Trust me, I completely understand; I am in the same boat with you! I think a white chocolate mocha and doughnuts are in order. How is grad school going Fill me in since I haven’t been able to catch up with you in so long! Well, it has been amazing and stressful so far. However, the idea of becoming a School Counselor is in real reach for me. My Counseling Theory class has been a real eye opener! I feel like I have learned so much in one week and also realized that I have a lot to learn still. Oh that is awesome! What are some of the things you have learned so far in the class? Well, this past week we have been discussing psychoanalytic theory and Freud. I am sure you have heard of some of Freud’s theories and thoughts before right? Oh yeah I remember some things about Freud from the psychology course I took at Thiel. Ha-Ha I thought so, awesome! Honestly, I feel that psychoanalytic theory is a little bit out there for me personally; however there is some elements to the theory that I feel can be valuable to counselors today. Freud’s thought of personality that is divided as the id, ego and superego, I believe still has a lot value to a counselor today. I have heard of those terms before, can you explain a little bit of each? Yes definitely! The id is entirely in the unconscious in which we as a person are not aware ofShow MoreRelatedMy Future Career As A Mental Health Counselor2126 Words   |  9 Pagessuccessful counselor, you must have the skills and ability to listen; especially without judgement. My desire is to work mainly with adolescents and their families inside and outside of schools; I will focus on resolving the identity versus role confusion conflict. I have enjoyed learning about the different techniques and theories of counseling; I am sure each theory is very useful in m any ways. I can see myself using different parts of each in my future career as a Mental Health Counselor. HoweverRead MoreFreud s Theory Of Personality2190 Words   |  9 PagesFreud gave counseling a unique and powerful way to look at the human mind by observing and taking note of the conscious and unconscious mind and how those thoughts could reflect human behavior. Freud also emphasized the importance of early life experiences and how they shape the human mind and behaviors. In my opinion, I believe that Freud’s Psychoanalytic Theory of Personality would be the most practical approach for me to utilize in a counseling situation. His theory identifies many aspects ofRead MoreMy Own Theory Of Personality2164 Words   |  9 Pagescombination of characteristics or qualities that form an individual s distinctive character. Each person personality can be a construct of more than one personality or can follow a specific theorist personality all the way through end of life. My own theory of personality is a collaboration with other theorist ideas but with a twist. My personality theory is called Cinderella for the females and Cinderfella for the male’s theory of personality. Theoretical Eclecticism Technical eclecticism is theRead MoreSublimation Mechanism of Psychoanalytical Counselling Theory as a Tool for Addressing Juvenile Delinquency in Secondary Schools in Nigeria4142 Words   |  17 PagesPSYCHOANALYTICAL COUNSELLING THEORY AS A TOOL FOR ADDRESSING JUVENILE DELINQUENCY IN SECONDARY SCHOOLS IN NIGERIA A PAPER PRESENTED BY PROF. FATI SHUAIBU AND NTAMU BLESSING AGBO ON THE FIRST NATIONAL CONFERENCE OF THE FACULTY OF EDUCATION NASARAWA STATE UNIVERSITY KEFFI HELD IN 1000 AUDITORIUM SEAT 12TH - 14TH JUNE, 2012. ABSTRACT The present methods being utilized by teachers, counselors and administrators in dealing with cases of indiscipline and juvenile delinquency in our secondary schools have not beenRead MoreTheories Of Personality And Personality Theory4645 Words   |  19 Pagesinformative paper that explores theories of personality. The investigation that is included explains different views from past and present psychologists, from two different theories used in class during the semester. It is prevalent that a person development can suffer from behavioral and psychodynamic problems due to inconsistencies in their life growing up. This paper will discuss an eclectic view of ones personality in conjunct with a formulation of my own personality theory of development. Read MoreDebate Topics6648 Words   |  27 PagesHypnotherapy is therapy that is undertaken with a subject in hypnosis.[citation needed] The word hypnosis (from the Greek hypnos, sleep) is an abbreviation of James Braid s (1841) term neuro-hypnotism, meaning sleep of the nervous system. A person who is hypnotized displays certain unusual characteristics and propensities, compared with a non-hypnotized subject, most notably hyper-suggestibility, which some authorities have considered a sine qua non of hypnosis. For example, Clark L. HullRead MoreMID TERM STUDY GUIDE Essay16611 Words   |  67 PagesThe telephone c. The printing press *** d. The computer 2. In the 17th century two people who thought that children should be treated with thought and care were: (5) a. Locke and Rousseau *** b. Rogers and Maslow c. Dixon and Binet d. Freud and Freud 3. Adults may underestimate children’s ability to: (7) a. Learn b. Problem-solve c. Recognize reality d. All of the above *** 4. Family conditions that promote resilience include: (11) a. few alternative caretakers. b. older mothers forRead MoreThe Theory Of Counseling And Therapy Theories6153 Words   |  25 PagesSummary * Influences of Theories--How counseling theories influence your understanding of how to work with consumers with disabilities. The theories we learned provided a broad-based understanding of numerous factors related to the evolution of counseling and therapy theories and practices, along with new counseling and therapy skills. The important premise that underscores one of the central challenges of counseling and psychotherapy is that we are all in the same world, but each of us makes differentRead MoreEssay on The Defense Mechanism3463 Words   |  14 Pagesa variety of unconscious personality reactions which the ego uses to protect the conscious mind from threatening feelings and perceptions. Sigmund Freud first used defense as a psychoanalytic term (1894), but he did not break the notion into categories, viewing it as a singular phenomenon of repression. His daughter, Anna Freud, expanded on his theories in the 1930s, distinguishing some of the major defense mechanisms recognized today. Primary defense mechanisms include repression and denial, whichRead MoreThe Role Of Play Therapy On Children4628 Words   |  19 Pagestherapy and range from child psychologists, school counselors, social workers, and parents in a home-setting looking for therapy to suit their children. The research is also written in a concise and clear manner with simple terms which members of the public interested in the field can understand. It has long been disputed that play therapy is not as effective as specialists say it is. This research is fit to answer child psychology specialists of this school of thought, and let them come to a better-informed

Television Media Analysis The Cosby Show Free Essays

These important interpretations can help individuals cake wise decisions about what they should watch, read, listen to and rely on for Information and entertainment (Barman and Davis). Although many people now rely on sources such as the Internet and smartness for breaking news stories, television still remains a major source for information and entertainment for many Individuals and families. This paper will attempt to presents model for television media analysis using Art Silversmith’s keys to media analysis. We will write a custom essay sample on Television Media Analysis: The Cosby Show or any similar topic only for you Order Now The TV show that will be analyzed Is regarded as one of the most famous television programs in history, â€Å"The Cowboys Show†. Silversmith’s keys for Interpreting media messages as well as critical thinking skills will be incorporated in this selection analysis. In 1939 when television began, blacks were projected as mere servants and simple-minded people. Blacks and whites were certainly depicted as inherently different beings. Early sitcoms in the 1 sass such as Amos n Andy continues with negative portrayals of black people which depicted mostly lazy, loud, uneducated blacks as the stereotype for their race. Then In the sass other sitcoms followed along the same lines such as Sanford and Son and Good Times (Cesareans). The Cowboys Show, which first aired in 1984, was the most popular television program in the nation for four consecutive years and remained a favorite show for a total of seven years. This Important show effectively functioned to change the way Americans would view the roles of race and gender on television forever. The Cowboys Show was a sitcom on NBC about a successful black American family. Cliff, the father, was an obstetrician and his wife Claim was a successful attorney. The story was about their daily lives and challenges of raising five children In a very busy household. The show offered a different theme when compared to all other shows being televised at that time. The Washable family was an upstanding upper-middle class black family who offered sharp contrast to other programs that portrayed blacks as stereotypical low- Income, uneducated hustlers (White Racism). Bill Cowboys and script consultant Alvin Postnasal functioned as media communicators as they shared the common purpose of incorporating humor as a means to help project a more positive image of the black American family. They purposefully avoided overt racial issues but chose to SE a softer approach such as referring to the names of black colleges Instead of predominantly white colleges. One of the episodes showed the Washables celebrating Martin Luther King’s birthday as they discussed his famous â€Å"l Have a Dream† speech (Cesareans). The use of nationally broadcast television allowed the subtle content of tons snow Into ten majority AT American noses. I Nils post call ruling movement era was a perfect time to provide a more diverse ethnic awareness for the American public. The intended audience for this show included both white and black American families. Overt racial issues were avoided in an effort to avoid making the audience uncomfortable. Family values as well as current social issues were common themes on the program. The father, Cliff, also overtly supported his wife’s feminist stances on some episodes, which was also not common in the media during that era. This was truly the first family of television for many years. The scripts were constantly screened to make certain that no humor would be demeaning. The show really acted as a catalyst for changing how television portrayed black Americans. How to cite Television Media Analysis: The Cosby Show, Papers

Online Marketing of Heritage Visitor Attractions in Malta

Introduction Heritage Visitor Attractions (HVAs) comprise the most vital part of the tourism industry. This is because they attract many tourists, and there is a lot of revenue created by the sites (Garrod Wanhill, 2012). Malta is located at the center of the Mediterranean. The heritage of Malta tourism is dated 7000 years. These pre-historic sites feature amongst the world heritage sites (UNESCO, 2012).Advertising We will write a custom report sample on Online Marketing of Heritage Visitor Attractions in Malta specifically for you for only $16.05 $11/page Learn More Therefore, Malta tourism industry requires much promotion/marketing locally and abroad. In this respect, more attention and efforts have been devoted to the use of media to promote the site. For example, the use of the internet to promote the site has been applied in the recent past. The use of online marketing in heritage visitor/tourist attractions has fuelled enormous growth in the touri sm industry (Leask Yeoman, 2002). Online marketing has become a crucial means for promoting tourists destinations and services. Internet has been enhancing the ways in which consumers make their travel arrangements (Dholakia, Dholakia, Fritz Mundorf, 2002). The increasing use of the internet by consumers expands the possibility of having information about different products and purchasing of the products, as well. Online social networks have also provided platforms where tourists share experiences about the places they have travelled. The internet is mostly preferred by travelers/visitors because it is easy to access, use, saves time and it is economical. By mid 2012, there were close to about 518,512,109 internet users in Europe which represented 63.5 per cent of the entire European population and 21.6 per cent of the world’s internet users (Miniwatts Marketing Group, 2012). As noted in the Internet World Stats, Germany, Italy, UK, France and Russia were amongst the Europe an countries with large numbers of the internet users (Miniwatts Marketing Group, 2012). On the other hand, the internet is employed to learn the prices of various destinations based on flight and accommodation rates. Malta, a small country in Europe, has a wide range of heritage tourist attractions mostly popular in the world. In addition, it is widely acknowledged for embracing online marketing in its tourism industry. The number of internet users in Malta’s tourism market has been rising each year since 2000 and 2010 recorded 59.2 per cent of the internet users.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More As portrayed in a survey by Malta’s National Statistics Office (2011) about internet usage in households and enterprises in 2010, 55.8 per cent represented internet users related to travel planning. Hotel accommodation stood third amongst the items commonly sought onl ine by 29.8% which was an increment of 4% compared with the 2009 figure (Malta National Statistics Office 2011). This research will use a deductive approach where both qualitative and quantitative research methods will be used. It will be based on primary as well as secondary data. Primary data will be collected from various selected HVAs through semi-structured interview and quantitative self-completion surveys. The semi-structured interviews will target the management personnel of the selected HVAs. On the other hand, quantitative self-completed surveys will target the visitors. This research will assess online marketing framework in Malta’s tourism industry in the context of its heritage visitor attractions. The study will display a comprehensive stand about the connection online marketing has on the tourist travel/visits to heritage sites in Malta. This research will assess the use of online marketing in Malta since 1996. In addition, the research will uncover the Heritag e Visitor Attractions in Malta. The result of this research will offer a clear understanding about online marketing of HVAs in Malta. Aim and Objectives This research will aim to assess the use of online marketing of Heritage Visitor Attractions in Malta. The following questions underpin the research on this subject: What ways has online marketing impacted tourism sector in Malta on the basis of HVAs.Advertising We will write a custom report sample on Online Marketing of Heritage Visitor Attractions in Malta specifically for you for only $16.05 $11/page Learn More Therefore, the specific objectives of this research will be: To conduct a comprehensive review of existing literature in relation to the online marketing of heritage visitor attractions To identify the current supply and demand for heritage visitor attractions in Malta To establish the current use of online marketing by heritage visitor attractions in Malta To investigate the relationship bet ween the use of online marketing and visitors to Maltese heritage visitor attractions To draw conclusions and recommendations on the future use of online marketing in the management of Maltese heritage visitor attractions. The objectives of this research are established in a manner that they support the logical flow of the research. The literature of this will be instrumental in identifying the contemporary issues relating to online marketing of Heritage Visitors Attractions. This will assist in providing a clear guideline for this research by focusing on the influences, trends and factors applying to online marketing of Heritage Visitors Attractions. Key Literature Review Significance and scope of the research There are minimal studies that have been carried about online marketing strategies of Malta’s Heritage Tourist Visitor Attractions. The majority of the studies has concentrated on the impact of marketing on Malta’s heritage visitor attractions. Amongst them is Farrugia’s (2006) study which overlooked on the influence of the sustainable tourism marketing on Malta’s Heritage Visitor Sites. Her study aimed to identify ways in which tourism marketing of Maltese heritage sites could be achieved. The outcome of her study showed several emergent factors which could lead to successful tourism market in Malta. Majority of factors emphasized on the enhancing the marketing strategies to incorporate more communication, networking and partnerships with the heritage organizations and the visitors both local and international. On the part of local visitors, this would integrate the sense of ownership which would otherwise promote protection of the heritage sites for their own benefit and others. However, this study did not indicate how these factors are to be incorporated in marketing. Online marketing can be instrumental in ensuring communication, networking and partnership. This research will aim to assess online marketing of Maltaâ€⠄¢s heritage visitor attractions. Key Words Online Marketing, Heritage Visitor AttractionsAdvertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Literature Heritage Visitor Attraction is a crucial element of tourist products that determine the choices that visitors/tourists make to visit a certain destination over the other (Leask Yeoman, 2002). It is the most important component amongst the three basic components of tourist products. Malta, despite being a small country, it is well known worldwide due to its vast HVAs ranging from the archaeological and historical sites to natural sites. Valletta, the historical Malta’s capital, is one of the earliest most renowned HVA sites listed among the World’s Heritage by United Nations Educational, Scientific and Cultural Organization-UNESCO (UNESCO 2009; World Tourist Attractions 2011). This is a thriving visitor attraction that is in the culture and heritage of various national buildings, monuments, artifacts and many more. Megalithic Temples (Ggantija, Hagar Qim, Tarxien and Mnajdra) and Hal Saflieni Hypogeum, a subterranean neolithic structure are the other great U NESCO World Heritage Sites-WHS in Malta (Leask Fyall 2012). WHS are attractions of high profile and they are usually designated as iconic and unique (Leask Yeoman, 2002). Most often, they are owned by the government thus they are very significant in the national tourism industry. In addition, WHS/HVAs have other features which include quality, authenticity, activity options and drawing power (Leask Yeoman 2002). Relative to the quality, HVAs are of high quality as they provide a pleasant and clean environment, smooth tourist oriented procedures and operations, security and friendly hospitality. The majority of visitors concentrates on the sites, buildings and facilities offered by the HVAs while making their travel decisions. Besides this is very important to also consider the activities which keep the visitors busy and enjoying. Good HVAs should provide varied and changing options of activities to the visitors. Lastly about the drawing power, this is measured by the potential num ber of visitors visiting a particular destination and their likelihood of visiting the destination again. WHS is endorsed by high drawing power. On top of this, WHS/HVAs are the primary visitor attractions. This is attributed to the fact that they highly influence visitors’ decisions regarding where to visit. Apart from the WHS mentioned above, Malta has another enormous heritage tourist attractions like Mdina, Gozo Islands, Sunny and Sandy beaches and Mediterranean hotels for dining and nightlife amongst others. Another important attraction site for tourists in Malta is the diving activity in the Mediterranean Sea around the Maltese islands (Leask Fyall 2012). Therefore, the marketing of such destinations that are most preferred by visitors is very essential in the tourism industry (Fyall Garrod 2005). Online marketing has inspired the growth of the tourism industry by enhancing consumers’ exploration of attractive destinations back from the comforts of their homes in order to reach an informed decision prior to their visitations. In addition, the internet has enabled visitors to scrutinize the HVAs, check weather conditions as well as communicate with other visitors over the world regarding their experience for a particular chosen destination. Online marketing is the promotion of tourist products or services using the internet. There are various forms of promoting tourist products or services through the internet. This includes designing of company’s websites, social media networks, mobile phones and many other interactive media. Therefore, online marketing of heritage visitor attractions is successful online communication with the potential visitors and convincing them that you are offering tourist products or services that they require or will benefit from better than others. The Malta Tourism Authority (MTA) embraced the use of internet in marketing tourist products back in 1996 when it’s first online tourist marketing websit e was launched. By this time, the internet was in its infancy and has not well established globally. Over the years, online marketing of Malta’s HVAs was mainly based on the visitmalta.com website, that has since then been redesigned and re-launched severally, corporate website amongst other special interest online sites. With the introduction of Web 2.0, social networking took center stage in online marketing in tourism and other sectors. In this respect, MTA developed its official pages on the most renowned Web 2.0 sites including social media networks like Facebook and Twitter, YouTube, Flickr, blogs, video sharing websites and so forth (Debattista 2011). These social networks are more influential to young travelers, 18 to 24 years old (Debattista 2011). Moreover, MTA established multi-lingual e-newsletters which are sent to the ever-growing consumers’ database in every 2 months to keep in touch and enlighten them about the HVAs events and aspects which are of inter est. Furthermore, MTA launched applications for mobile phones and iPads, Apple iPhone Smartphone and Apple iPad tablet respectively. One of the applications is a mobile destination guide written in English, Italian and German whereas the other focuses on Malta’s cultural offers. On the other hand, MTA initiated a text to speech feature on the visitmalta.com site to enable consumers with reading problems or visual impairments to access information in the form of a speech. Because of the rapid changes in the technology, Malta’s tourism industry initiated redesigning of the visitmalta.com portal in 2011 to accommodate these technologies like the geographical information system (Debattista 2011). As of 2011, Expedia.com, one amongst the most known global travel websites, awarded the MTA as the Best Partner Innovator because of its marketing strategies. Indeed, Malta was the first Mediterranean country to receive such an honor due its efforts in online marketing in the wide ly diversifying tourism industry. The United Kingdom is one of the potential markets for Malta’s tourism. The UK tourists were the first to adopt online travel services in Europe. And as earlier mentioned, Europe consists of a huge percentage of internet users. This prompted Malta to change and adopt online marketing services offered by Expedia.com and other online travel agencies to enhance its tourism sector. The European countries, UK, Italy, Germany and France have been the five potential source markets for Malta’s HVAs. To 2010, visitors from UK amounted to 415, 120, Italy, 214, 259, Germany, 126, 097 and France, 86, 475 (Debattista 2011). Expedia enabled Malta tourism sector to implement online distribution with its HVAs which boosted its sales. A substantial number of visitors employ the internet in their research about holidays, making travel arrangements, booking and paying. Malta’s partnership with Expedia has contributed to the major benefits of its t ourism industry. In 2011, Malta was able to offer more accommodation to visitors thus making more profits, even during crisis time. The average profit rate on daily basis rose by 5 per cent compared to that of 2010. Additionally, the number of independent visitors increased steadily by about 46 per cent. This relationship also influenced rapid changes in the Maltese tourism sector like opening of more new routes, emphasized growth of internet marketing, establishment of cheap carriers and strategies to lure young, affluent and most adventurous tourists with shorter holidays but massive travels especially during the off-peak periods. In regards to the carriers, reducing of the carrier traffic and cost increased the number of visitors in Malta. To ensure the progress in online marketing in Malta is maintained and enhanced, Expedia offers education to Malta’s tourism industry (Debattista 2011). Additionally, Expedia also awarded Malta’s hotel, the Juliani, back in 2009, w hich was ranked 11th in Europe and 29th globally. By that time, close to about 85, 000 hotels in the world had registered with Expedia. The Expedia World Heritage Insider list featured only one percent of hotels. Five of the Maltese hotels had made it to the list, however, Juliani hotel was the fortunate to be awarded. Because of this impact of online marketing in Malta’s HVAs, the MTA had proposed to invest â‚ ¬800,000 in online marketing in 2009 (Timesofmalta.com 2009). The year 2006 saw the entrance of Izzicarhire.com, an online car rental service, in the Maltese tourism market. The online firm linked the companies dealing with car rental with tourists. The company offered the suppliers the opportunity to access and compare the rates. Customers could also book thee rental cars. This was a great boost to Malta’s HVAs leading to a convenient and comprehensive service to its visitors. This service is connected with Malta’s International Airport (Izzicarhire.c om 2012). Malta has gone a long way with its carrier system, main airline-Air Malta. Major changes and improvements have been incorporated in its online marketing strategies. Recently, this international Malta airline launched its new interactive website that mostly targeted tourists. This was to supplement its old website which had been in place for 14 years. This site is followed by millions of visitors annually. It has been the most known sites in Malta and Europe at large. The enhanced new site will offer more features and information pertaining to flights, weather conditions and services like live destinations and terminal maps. In touring Malta heritage attractions. Additionally, the new site was set to increase the traffic of checking both the incoming and outgoing flights and surveying of Malta’s weather condition. This has helped more visitors to plan their travel arrangements mostly for leisure. The Malta tourism industry has also introduced a new online media libra ry, viewingmalta.com, where the majority of up to date photo and video collections about Maltese HVAs are being posted. This online library is subdivided into three, Malta Islands, Gozo and Comino. In regards to the Malta Islands sector, images reflecting the Malta’s heritage, culture and diversity are posted. On top of this Malta tourism industry has embraced the TripAdvisor.com, a more comprehensive social network to connect with visitors and collect information about the strongholds and weaknesses of various HVAs in order to improve the performance of these destinations. This is attributed to the fact that understanding visitors’ preferences, opinions, and perceptions about the HVAs is the starting point of developing a more effective online marketing (Fedele 2012). The majority of visitors relies on the internet to access information and services about HVAs by frequently seeking assistance or suggestions from visitors who have previously visited the destinations. R ecent studies have concurred with this that visitors/tourist prior to choosing or visiting a destination, they prefer to seek recommendations from touring with the experience of such HVAs. For this reason they check more for online comments, opinions and preferences to help them reach a sound decision. Utmost all people leave alone tourist tend to believe a word of mouth from people of their status say other tourists rather than advice from experts. MTA is utilizing the information contained in such online comments and feedbacks from visitors, user generated content, to enhance the online of their HVAs. Data collected from TripAdvissor.com is transferred to other sister websites whilst translated in the respective language of the targeted visitors. Malta tourism industry mostly translates UGC in five different languages namely English, German, Italian, Spanish and French. The above languages represent Malta’s primary HVAs markets (Fedele 2012). Research Approach This research will rely on both primary and secondary data. Primary data will be available from questionnaires whereas secondary data will be obtained from textbooks, journal articles, newspaper articles, international sources like UNESCO and ETC, government sources, internet sources and websites. Relative to the qualitative method, it will be used to overlook the outcomes of the research hypothesis and also to develop further study to test and support the research. In regards to the quantitative approach, customer questionnaires will the primary tool of research. The design approach will be carried through an explanatory approach. Here, the variables involved in the research, online marketing and heritage visitor attractions will be related. Questionnaires are most preferred in research because they eliminate biases and partiality in data collection due to interviewer absence and questions delivery. However, the questionnaires require being more defined and precise before data collection. The q uestionnaires will purpose to assess online marketing of Malta’s HVAs. The validity and reliability of the data to be collected together with response rate will rely largely on the questions design, questionnaire structure and efforts applied in pilot testing (Conradi Wang, 2003). As far as data validity is concerned, the research questions must be carefully defined based on the literature reviewed, where appropriate discussions may be encouraged in the pilot phase. This will be directed to ensure the questionnaires cover the investigative research questions adequately to the extent that the questions will measure the constraints required deeply and appropriately. On the other hand, reliability enhances robustness of the questionnaire in respect to production of consistent results based on different conditions or timing. Reliability can be determined using several methods like the test-retest and split half methods. Nevertheless, development of the questionnaire determines t he reliability method to be adopted. An online questionnaire will be used for this research due to the limited number of direct visitors. The sample will consist of all the people visiting online tourist sites in a given time. The sampling will be done by taking samples of people in cyber cafes. Besides the number limitation online questionnaires will target a wide variety of tourists from different countries as well as save a lot of time. Furthermore, the questionnaires will be simplified and based on a closed format. This is will aim to enhance the response rate and time management. Open question format consumes more time because of the coding process, hence delaying the response. Rating scales like the Likert scale will be used to rate the questions in order to obtain data of varied attributes depending the question statement. Processing and analysis of the data collected will employ the use of statistical tools and software like the Microsoft excel. Such software’s will e nable input and coding of data in the correct layout where both the categorical and numerical data can be processed and presented using the appropriate formats like charts, tables, graphs and so forth. Further support the research questions based on the questionnaire and facilitate data analysis, qualitative interviews will be taken based on the managers of the respective online questionnaire services. The interview will be self administered based on the questions developed from the outcomes of respondent questionnaires and the research literature as well. Unlike the previous questionnaire format, this will take an open format to ensure the respondents provide extensive information which may be of help in obtaining various facts. This interview will be complemented through recording to eliminate information biases that may arise during or after the interview. These results will be coded and interrelated with the previous data submitted these online services. Finally, comparison of p rimary and secondary data will be examined to identify the trends and the relationship of the variables of research. This will be done by comparing and contrasting various theories. The primary research will provide the actual data collected from the field. Secondary data will provide previous theories (Shaffer, 2009). On the part of ethical Issues, this research will uphold accuracy and privacy of the data collected more so in collection of primary data. Research Plan Organization of the research This primary research will be assembled in the following manner; Chapter One It entails the introduction and background information regarding the variables of this study, online marketing and heritage visitor attractions. Definition of the variable used in the research will be explained in this section. The chapter will also contain the objectives of the study. The research questions will also be provided. The rationale of the research will be explained in this chapter. In addition, the hy pothesis of the research will be developed in this chapter. Chapter Two It uncovers the theoretical as well as the empirical literature about these two variables of the study. The literature review will explore various concepts and ideas developed various authors. The literature will be linked, and differences in ideas will be identified. In addition, a theoretical model will be developed. The model will contain the variables used in the research, and it will identify the relationship between the dependent and independent variables. Therefore, theoretical model will be a summary of the concepts and ideas in the research paper. Chapter Three It presents the research methods, variables definition and data description. The chapter will explore the various methodological tools applied during the research. As such, the data collection process will be explained. The population will be explained. Additionally, the sample will be developed from the population. The various aspects and charac teristics of the sample will be explored. Chapter Four It provides the outcome coverage, estimation, analysis, discussion and formulate the required recommendations. Statistical knowledge will be applied in explaining the chapter. The findings obtained in the research will be examined, and appropriate conclusions drawn from the findings. The level of significance of the statistical data collected will be explored. An interpretation of the statistical data will be provided so that a link can be created between the statistical data and the real life scenario. Therefore, this chapter will develop appropriate models and characteristics of the sample. An inference to the sample will be made so that the characteristics of the population can be developed. Project Plan The planning and preparation of this research starting with simple tasks to the difficult ones is of much significance. The Ganttt chart will provide an effective approach to plan as well as track this research. In addition, the chart will assist in the identification of tasks in accordance to their urgency to ensure the research is carried out effectively and systematically within the stipulated schedule. The formulation of the research aims and objectives, establishing of the literature for the research and selecting the research method took place from mid October until the end of October. References List Conradi, R. Wang, A. I. 2003, Empirical methods and studies in software engineering: Experiences from ESERNET, etc.: SpringerLink host, Berlin. Debattista, M. 2011, Maltese tourism increasingly dependent on internet sales, The Times. Web. Dholakia, R. R., Dholakia, N., Fritz, W., Mundorf, N. 2002, Global e-commerce and online marketing: Watching the evolution, , Conn u.a.: Quorum Books, Westport. Fedele, S. 2012, Destination Marketing: Why do tourists like a destination? Web. Ferrugia, J. 2006, Medical tourism-what prospects? The Times (Malta). Fyall, A., Garrod, B. 2005, Tourism marketing: A coll aborative approach. Channel View Publications, Buffalo. Garrod, B. Wanhill, S 2012, Managing Visitor Attractions. Routledge, New York. IZZICarHire.com 2012, Car Hire Malta International Airport. Web. Karpati, T. H. 2008, Management of world heritage sites: The management plan as an effective tool for the safeguarding of heritage, VDM Verlag Dr. Müller, Saarbrücken. Leask, A. Fyall, A. 2012, Managing world heritage sites 2006. Taylor Francis, New Jersey. Leask, A. Yeoman, I. 2002, Heritage visitor attractions: An operations management perspective, Continuum, London. Miniwatts Marketing Group 2012, Internet World Stats: Usage and Population Statistics. Web. Shaffer, D. R. 2009, Social and personality development, Cengage Learning, Australia: Wadsworth. Timesofmalta.com 2009, Online marketing, bookings, crucial to tourism – de Marco, Times of Malta. Web. UNESCO 2012, World Heritage Sites: A Complete Guide to 936 UNESCO World Heritage Sites, Firefly Books Ltd, New Yor k. World Tourist Attractions 2011, Beautiful places in the world for vacation. Web. This report on Online Marketing of Heritage Visitor Attractions in Malta was written and submitted by user Felipe Nash to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.